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Publicidad : guía para ejecutivos de marketing by Hart, Norman A. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Santafé de Bogotá : McGraw-Hill ; 1993Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 H178p (2).
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Promoción : conceptos y estrategias by Burnett, John J. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Santafé de Bogotá : McGraw-Hill ; 1996Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.82 B876p (1).
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Marketing radial : cómo incrementar la rentabilidad y la competitividad de las empresas by Londoño Libreros, Héctor. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Bogotá : McGraw-Hill ; 2001Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.142 L662m (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 659.142 L662m (2).
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Marketing : un enfoque global by McCarthy, Jerome. Edition: 13 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : McGraw-Hill ; 2001Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.848 M111m (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.848 M111m (1).
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Comercio electrónico, publicidad y marketing en internet by Burgos, Daniel | De León Fernandez, Luz. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Madrid : McGraw-Hill ; 2001Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 B873c (1).
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Publicidad by Arens, William F. Edition: 7 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : McGraw-Hill ; 2000Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.1 A726 (1).
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Publicidad : comunicación integral en marketing by Treviño Martínez, Rubén. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : McGraw-Hill ; 2000Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.1 T729p (2).
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Fin de la publicidad cómo la conocemos by Zyman, Sergio | Brott, Armin. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Mexico : McGraw-Hill ; 2003Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 639.1 Z951f (2).
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