Your search returned 36 results.

Enfoque : el único futuro de su empresa

by Ries, Al.

Publisher: México : McGraw-Hill 1996Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.8 R428e (1).

Hipercompetencia: como administrar la dinamica de los movimientos estrategicos

by D`aveni, Richard.

Publisher: México : CECSA 1996Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.8 D192h (1).

Publicidad; Guía para ejecutivo de marketing

by Hart, Norman A.

Edition: 1a. ed Revision tecnica por Alberto Narvaez Rozo Publisher: Colombia : McGraw-Hill 1993Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 659.1 H178p (1).

Marketing

by McCarthy, E. Jerome | Perreault, William D.

Edition: 11 Publisher: España : IRWIN 1996Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.8 M111m (1).

Las 22 leyes inmutables del marketing : violelas a su propio riesgo

by Ries, Al | Trout, Jack.

Publisher: Colombia : McGraw-Hill 1993Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.8 R428l (1).

Fundamentos de mercadotecnia

by Kotler, Philip | Armstrong, Gary.

Edition: 4a. ed / revisión técnica por Marcela Benassini Félix. Publisher: México : Prentice-Hall Hispanoamericana 1998Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.8 K685fu (1).

Servicio a clientes

by Buckner, Leroy M.

Edition: 2a. ed / Revisión técnica por Susana Richkarday de Gil Publisher: México : McGraw-Hill 1993Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.812 B814s (1).

Matemáticas en la mercadotecnia

by Logan, William B | Freeman, M. Herbert.

Edition: 2a. ed / Revisión técnica por Hector Villarreal V. Publisher: México : McGraw-Hill 1993Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.816 L631m (1).

Ganadores del maximarketing : el nuevo poder preocuparse y atreverse

by Rapp, Stan.

Publisher: México : McGraw-Hill 1994Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.8 R177g (1).

Marketing; Su esencia conceptual

by Paramo Morales, Dagoberto.

Publisher: Colombia : Ediciones Uninorte 2004Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.8 P175m (1).

Como ganar (y conservar) la ventaja competitiva en los negocios.

by Rothschild, William E.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: SPA Publisher: México, D.F. : McGraw-Hill, 1987Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.83 R683c (1).

Marketing

by Kerin, Roger.

Edition: 7ma Language: Spanish Publisher: Colombia : Mexico McGraw-Hill 2004Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.8 M174 (1). Items available for reference: Biblioteca UDES- Valledupar Not for loanCall number: 658.8 M174 (1).
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El Libro del Año en Mercadeo

by Thomas, Michael J.

Language: Spanish Publisher: Colombia : Colombia Legis 1991Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.8 T365l (1).

La Revolucion del Marketing / Clancy, Kevin J

by Clancy, Kevin J.

Language: Spanish Publisher: Argentina : Vurjara Editor S.A 1994Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.8 C516r (1).
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Campañas Publicitarias Exitosas

by Lasker, Albert Davis.

Language: Spanish Publisher: Santafé de Bogotá : Mc Graw-Hill 1994Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 659.113 L184c (1).

Publicidad Radiogónica / Schulberg, Bob

by Schulberg, Bob.

Language: Spanish Publisher: Santafé de Bogotá : Mc Graw-Hill 1994Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 659.1 S285p (1).
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Principios de Estrategia Empresarial

by Ulrich, Hans.

Language: Spanish Publisher: Buenos Aires, Argentina El Ateneo 1983Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.4 U574p (1).

Relaciones Publicas en la Mezcla de Mercadotecnia

by Goldman, Jordan.

Language: Spanish Publisher: México : Mc Graw-Hill 1992Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 659.2 G652r (1).

Investigación de Mercados

by Kinnear, Thomas C.

Language: Spanish Publisher: Colombia : Mc Graw-Hill 1993Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.83 K466i (2).
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Estrategias de mercadeo

by Martinez Bautista, Carmen Elisa.

Publisher: Bucaramanga : Universitaria de Santander-UDES. Escuela Internacional de Postgrados 2000Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.8 M178e (1).
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