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Fundamentos de marketing

by Kotler, Philip | Armstrong, Gary.

Edition: 6 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : Pearson Educación ; 2003Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 K685f 2003 (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8 K685f 2003 (2).

El plan de marketing : guía de referencia

by Burk Wood, Marian.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid : Pearson ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 B874p (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8 B874p (2).

Fundamentos de marketing

by Stanton, William | Etzel, Michael | Walker, Bruce.

Edition: 14 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : McGraw-Hill ; 2007Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 S816f 2007 (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8 S816f 2007 (2).

Mercadotecnia

by Fischer Laura | Espejo Jorge.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : Mc Graw Hill Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.83 F482m 2011 (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.83 F482m 2011 (2).

Mercadotecnia

by Fischer de la Vega, Laura Estela.

Edition: 4a.ed Publisher: México : McGraw-Hill 2011Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.83 F482m (2). Items available for reference: Biblioteca UDES- Valledupar Not for loanCall number: 658.83 F482m (2).

Direccion de marketing y ventas

Publisher: España Cultural de Ediciones 2002Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.8 D472 (3).

Desarrollo de nuevos productos : creatividad, innovación y marketing / Alejandro Schnarch Kirberg.

by Schnarch Kirberg, Alejandro.

Edition: Sexta edición.Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : McGraw-Hill, 2014Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.575 S261d (2).

Marketing 5.0 / Philip Kotler

by Kotler, Philip | Kartajava, Hermawan | Setiawan, Iwan.

Edition: 1 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: Spanish Publisher: Bogotá : Editorial Almuzara ; 2022Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 006.3 K685m (4).

Macrologística internacional [electronic resource].

by Silvera Escudero, Rodolfo Enrique.

Edition: 1 ed.Material type: Text Text; Literary form: Not fiction Language: Spanish Publisher: Bogotá : Ecoe Ediciones, 2018Online access: Click here to view book Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.5 S459m (2).
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