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Cómo preparar el exitoso plan de mercadotecnia by Hiebing, Roman G. Jr | Scott W., Cooper. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : McGraw-Hill ; 1992Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.802 C667c (2).
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Fundamentos de marketing by Stanton, William J | Etzel, Michael J | Walker, Bruce J. Edition: 10 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : McGraw-Hill ; 1996Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 S816f 1996 (4).
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Investigación integral de mercados : un enfoque para el siglo XXI by Jany Castro, José Nicolás. Edition: 2 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Santafé de Bogotá : McGraw-Hill ; 2000Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.83 J169i (1).
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Aplicaciones de investigación comercial by Abascal, Elena | Grande, Ildefonso. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Madrid : ESIC ; 1994Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.83 A118a (1).
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Fundamentos de marketing by Stanton, William J | Etzel, Michael J | Walker, Bruce J. Edition: 11 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : McGraw-Hill ; 2000Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 S816f 2000 (2).
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Estrategias de publicidad y promoción by Tellis, Gerard J | Redondo, Ignacio. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Madrid : Addison Wesley ; 2002Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 T255e (1).
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Marketing 1 x 1 : cada cliente es un mercado Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Barcelona : Norma ; 2000Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 M174 (2).
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Marketing estratégico : referencia a productos industriales by Carrio Fiore, Jaime. Edition: 1 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Barcelona : Mercombo ; 1992Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.83 C177m (1).
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Fundamentos de marketing by Kotler, Philip | Armstrong, Gary. Edition: 6 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Pearson Educación ; 2003Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 K685f 2003 (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8 K685f 2003 (2).
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Fundamentos de marketing by Stanton, William J | Etzel, Michael J | Walker, Bruce J. Edition: 13 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : McGraw-Hill ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 S816f 2004 (1). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8 S816f 2004 (1).
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Gerencia estratégica de mercadeo by Metsger, Michael | Donaire, Victor. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Thomson ; 2007Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 M289g (6).
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Fundamentos de marketing by Stanton, William | Etzel, Michael | Walker, Bruce. Edition: 14 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : McGraw-Hill ; 2007Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 S816f 2007 (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8 S816f 2007 (2).
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Fundamentos de marketing by Rusell, Edward. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Barcelona, España. : Ava Publishing SA ;2010;2010 Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 R877f (1).
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Publicidad by Arens, William | Weigold, Michael Arens, Christian. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Mc Graw Hill Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.1 A726p (2).
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