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Sin mentiras : la verdad es la mejor herramienta de ventas by Maher, Barry. Edition: 1 ed.Material type:  Text; Format:
print
; Literary form:
Not fiction
Publisher: Bogotá : McGraw-Hill ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 M132m (2).
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Temas clave en marketing relacional by Alfaro Faus, Manuel. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Madrid : McGraw-Hill ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.802 A531t (2).
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Comportamiento del consumidor : construyendo estrategias de marketing by Hawkins, del I | Best, Roger J | Coney, Kenneth A. Edition: 9 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : McGraw-Hill ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8342 H164c (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8342 H164c (2).
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Marketing en la pequeña y mediana empresa by Cyr, Donald | Gray, Douglas. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Bogotá : Norma ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 C97m (2).
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Introducción al marketing para centros de enseñanza by Cutropia Fernández, Carlo. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Madrid : Esic ; 2002Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 371.206 C887i (2).
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Las claves de la publicidad by García Uceda, Mariola. Edition: 5 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Madrid : Esic ; 2001Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.1 G171c (2).
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Marketing promocional by Zorita Lloreda, Enríque. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Madrid : Esic ; 2000Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 Z674m (1).
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El plan de marketing : paso a paso by Cutropia, Carlos. Edition: 2 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Madrid : Esic ; 2005Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 C987p (1). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8 C987p (1).
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Comportamiento del consumidor by Schiffman, Leon G | Lazar Kanuk, Leslie. Edition: 8 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Pearson ; 2005Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.834 S243c 2005 (2).
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Fundamentos de marketing by Kotler, Philip | Armstrong, Gary. Edition: 6 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Pearson Educación ; 2003Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 K685f 2003 (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8 K685f 2003 (2).
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Fundamentos de marketing by Stanton, William J | Etzel, Michael J | Walker, Bruce J. Edition: 13 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : McGraw-Hill ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 S816f 2004 (1). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8 S816f 2004 (1).
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Comportamiento del consumidor y estrategia de marketing by Paul Peter, J | Olson, Jerry C. Edition: 7 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : McGraw-Hill ; 2006Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8342 P282c (5).
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Estrategias de marketing : para momentos de crisis by Marconi, Joe. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Bogotá : Legis ; 1992Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 M321e (2).
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Las preguntas más frecuentes sobre marketing by Kotler, Philip. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Bogotá : Norma ; 2005Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 K685p (2).
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La guerra del marketing by Chairman, Al Ries | Trout, Jack. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill ; 2006Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 CH147g (2).
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Casos de éxito en marketing by Business Week. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : McGraw-Hill ; 2007Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 B884 (2).
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Fundamentos de marketing by Stanton, William | Etzel, Michael | Walker, Bruce. Edition: 14 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : McGraw-Hill ; 2007Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 S816f 2007 (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8 S816f 2007 (2).
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