Sistema de Bibliotecas Universidad de Santander catalog › Results of search for 'ccl=Provider:McGraw-Hill and itype:BK and su-to:MERCADEO and itype:BK and su-to:MERCADEO'

Your search returned 106 results.

		Marketing de servicios : un enfoque de integración del cliente a la empresa by Zeithaml, Valerie A. Edition: 2 ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: México : McGraw-Hill ; 2002Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 Z248m (5). Lists: Ingeniería Industrial, RICARDO ANDRADE DIAZ MARKETING.
		Mercadotecnia by Fischer, Laura \| Espejo Callado, Jorge Angel. Edition: 3 ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: México : McGraw- Hill ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.83 F481m (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.83 F481m (2).
		Distribución comercial Edition: 3 ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Madrid : McGraw-Hill ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.84 D488 (5).
		Branding de alta tecnología : creando poder de marca en la nueva dinámica del mercado by Temporal, Paul \| Lee, K. C. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Mexico : McGraw-Hill ; 2003Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.827 T257b (2). Lists: TECNOLOGIA B2017.
		Estrategias para ventas : cómo usar el arte de la guerra para construir relaciones duraderas con los clientes by Michaelson, Steven W \| Michaelson, Gerald A. Edition: 1 ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Bogotá : McGraw-Hill ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 M421s (2).
		Sin mentiras : la verdad es la mejor herramienta de ventas by Maher, Barry. Edition: 1 ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Bogotá : McGraw-Hill ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 M132m (2). Lists: Ingeniería Industrial.
		Temas clave en marketing relacional by Alfaro Faus, Manuel. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Madrid : McGraw-Hill ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.802 A531t (2). Lists: RICARDO ANDRADE DIAZ MARKETING.
		Desarrollo de nuevos productos : cómo crear y lanzar con éxito nuevos productos y servicios al mercado by Schnarch Kirberg, Alejandro. Edition: 4 ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Bogotá : McGraw-Hill ; 2005Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.575 S361d (2).
		Comportamiento del consumidor : construyendo estrategias de marketing by Hawkins, del I \| Best, Roger J \| Coney, Kenneth A. Edition: 9 ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: México : McGraw-Hill ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8342 H164c (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8342 H164c (2). Lists: RICARDO ANDRADE DIAZ MARKETING.
		Marketing internacional by Cateora, Philip \| Graham, John L. Edition: 12 ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: México : McGraw-Hill ; 2006Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.84 C182m 2006 (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.84 C182m 2006 (2).
		Fundamentos de marketing by Stanton, William J \| Etzel, Michael J \| Walker, Bruce J. Edition: 13 ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: México : McGraw-Hill ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 S816f 2004 (1). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8 S816f 2004 (1). Lists: RICARDO ANDRADE DIAZ MARKETING.
		El comportamiento del consumidor : quienes son, por qué compran y cómo se puede anticipar cada uno de sus movimientos by Cohen, Marshal. Material type: Text; Format: print ; Literary form: Not fiction Publisher: México : McGraw-Hill ; 2006Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.834 C632c (2). Lists: INVESTIGACION.
		Comportamiento del consumidor y estrategia de marketing by Paul Peter, J \| Olson, Jerry C. Edition: 7 ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: México : McGraw-Hill ; 2006Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8342 P282c (5). Lists: RICARDO ANDRADE DIAZ MARKETING.
		Marketing internacional by García Sordo, Juan B. Edition: 2 ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Bogotá : McGraw-Hill ; 2007Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.848 G171m 2007 (5).
		Canales de marketing y distribución comercial by Pelton, Lou \| Strutton, David Lumpkin, Jame. Edition: 2 ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: México : McGraw-Hill ; 2002Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.84 P258 (2). Lists: RICARDO ANDRADE DIAZ MARKETING.
		Marketing internacional by Cateora, Philip \| Graham, John. Edition: 12 ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: México : McGraw-Hill ; 2006Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.84 C182m 2006 (6). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.84 C182m 2006 (6). Lists: RICARDO ANDRADE DIAZ MARKETING.
		La guerra del marketing by Chairman, Al Ries \| Trout, Jack. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill ; 2006Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 CH147g (2). Lists: RICARDO ANDRADE DIAZ MARKETING.
		Casos de éxito en marketing by Business Week. Material type: Text; Format: print ; Literary form: Not fiction Publisher: México : McGraw-Hill ; 2007Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 B884 (2). Lists: RICARDO ANDRADE DIAZ MARKETING.
		El comportamiento del consumidor by Cohen, Marshal. Material type: Text; Format: print ; Literary form: Not fiction Publisher: México : McGraw-Hill ; 2006Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8342 C632c (2).
		Marketing financiero; nuevas estrategias para el siglo XXI by Sundardas Mirchadani, Arjan. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Madrid : McGraw-Hill ; 2005Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 S862m (2). Lists: banca, RICARDO ANDRADE DIAZ MARKETING.

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Your search returned 106 results.