Sistema de Bibliotecas Universidad de Santander

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Marketing

by Kerin, Roger.

Edition: 7ma Language: Spanish Publisher: Colombia : Mexico McGraw-Hill 2004Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658.8 K273m (3).
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Marketing

by Kerin Roger A.

Edition: 9ena Language: Spanish Publisher: Mexico Mc Graw Hill 2009Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658.83 K274m (2).
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Enciclopedia del Management

by Corporativo.

Language: Spanish Publisher: España : Oceano/Centrum 1993Availability: Items available for reference: Biblioteca UDES- Cucuta No prestableCall number: R/ 658.003 O121e (4). :
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Administración del Producto

by Lehmann, Donald R.

Edition: 4a Ed. Language: Spanish Publisher: México Mc Graw Hill 2007Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658.4 L235a (2).
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Fundamentos de Marketing

by Stanton, William J.

Edition: 9a Ed. Language: Spanish Publisher: Colombia : México Mc Graw Hill Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658.802 S816f (4).
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Administración de Marketing - Un Enfoque en la toma Estrategica de Decisiones

by Mulling, John.

Edition: 5ta Language: Spanish Publisher: Mexico McGraw-Hill 2007Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658.8 M855a (2).
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Marketing directo 2.0 como vender mas e un entorno digital

by Cuesta, felix | Alonso Coto, Manuel A.

Publisher: España : Gestion 2000 2011Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.8 C828m (3).
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Fundamentos de marketing

by Stanton, William J | Etzel, Michael J.

Edition: 11a. ed / Revision tecnica por Yezmin Lopez Taymani Publisher: México : McGraw-Hill 2000Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.8 S816f (1).
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Técnicas de análisis de datos en investigación de mercados / coordinador Teodoro Luque Martínez.

by Luque Martínez, Teodoro [dir.].

Edition: 2a ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: Spanish Publisher: Madrid : Pirámide, 2012Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.83 T216 (1).
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Fidelización de clientes / Juan Carlos Alcaide

by Alcaide, Juan Carlos.

Edition: 2a. ed. act. y amp.Material type: Text Text; Format: print ; Literary form: Not fiction Language: Spanish Publisher: Madrid ESIC 2015Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8343 A511f (1).
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El marketing según Kloter : Cómo crear, ganar y dominar los mercados

by Kloter Philip.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid, España : Paidós, 2014Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.8 K568m (1).
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Comunicación total / Ángel Luis Cervera Fantoni

by Cervera Fantoni, Angel Luis.

Edition: 5a. ed. act. y amp.Material type: Text Text; Format: print ; Literary form: Not fiction Language: Spanish Publisher: Madrid Esic 2015Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.45 C279c (1).
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Marketing interno : cómo lograr el compromiso de los empleados / Vicente Tortosa Edo ... [et al.].

by Tortosa Edo, Vicente.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: Spanish Publisher: Madrid : Pirámide, 2014Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 M174in (1).
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Comunicación integrada de marketing / Antonia María Estrella Ramón, Cristina Segovia López

by Estrella Ramón, Antonia María | Segovia López, Cristina [aut].

Edition: 1 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: Spanish Publisher: Pozuelo de Alarcón, Madrid ESIC 2016Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 E887c (1).
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Sé innovadoRH : utiliza las claves del marketing para potenciar la gestión de personas / Daniel Primo Niembro, Eugenio de Andrés Rivero.

by Primo Niembro, Daniel | Andrés Rivero, Eugenio de.

Material type: Text Text; Format: print ; Literary form: Fiction Language: Spanish Publisher: Madrid : Esic, 2010Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.83 P745i (1).
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Influencia de las estrategias promocionales de las marcas de fabricante sobre las ventas de las marcas de la distribución : un estudio de la categoría de bebidas energéticas tesis doctoral realizada por Cristina Marín Palacios ; dirigida por Carmelo Idoeta y José María Cubillo Pinilla

by Marín Palacios, Cristina.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: Spanish Publisher: Pozuelo de Alarcón, Madrid ESIC Editorial D.L. 2016Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 M174in (1).
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Nuevo producto : creatividad, innovación y marketing / Alejandro Schnarg Kirberg.

by Schnarch Kirberg, Alejandro.

Edition: 3. ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Bogotá ; Buenos Aires : McGraw-Hill, ©2001Availability: Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.575 S251 2001 (1). :
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Nuevo producto : creatividad, innovación y marketing / Alejandro Schnarg Kirberg.

by Schnarch Kirberg, Alejandro.

Edition: 3. ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Bogotá ; Buenos Aires : McGraw-Hill, ©2001Availability: No items available :
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Nuevo producto : creatividad, innovación y marketing / Alejandro Schnarg Kirberg.

by Schnarch Kirberg, Alejandro.

Edition: 3. ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Bogotá ; Buenos Aires : McGraw-Hill, ©2001Availability: Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.575 S251 2001 (1). :
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Marketing para emprendedores / Alejandro Schnarch Kirberg, David Schnarch González.

by Schnarch Kirberg, Alejandro | Schnarch González, David.

Edition: 1a ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Ecoe, 2010Availability: No items available : Checked out (1).
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