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Plan de marketing paso a paso by Ambrosio, Vicente. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Bogotá : Pearson Educación ; 2000Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 A517p (1). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8 A517p (1).
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Dirección de empresas con mentalidad global by Jeanny, Jean Pierre. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Madrid : Pearson ; 2000Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.4 J216d (2).
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Publicidad by Russell J., Thomas | Lane, W. Ronald. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Pearson Educación ; 2001Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.1 R888p (2).
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Marketing : personas reales, decisiones reales by Solomon, Michael R | Stuart, Elnora W. Edition: 2 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Bogotá : Pearson Educación ; 2001Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 S656m (1).
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Comportamiento del consumidor by Schiffman, Leon G | Lazar Kanuk, Leslie. Edition: 7 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Pearson Educación ; 2001Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.834 S243c (2).
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Dirección de marketing by Kotler, Philip. Edition: 10 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Pearson Educación ; 2001Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.83 K685d 2001 (1).
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Punto de venta diseño y producción by Fuentes de la Vega, Francisco. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Pearson Educación ; 2001Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.157 F826p (1).
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Introducción a la investigación de mercados : un enfoque para América latina by Benassini, Marcela. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Pearson ; 2001Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.83 B261i (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.83 B261i (2).
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Marketing social : teoría y práctica by Pérez Romero, Luis Alfonso. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Pearson ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.802 P272m (1).
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Marketing internacional by Bradley, Frank | Calderon, Haydee. Edition: 5 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Madrid : Pearson Educación ; 2006Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.84 B712m (2).
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Mercadotecnia de servicios by Lovelock, Christopher H. Edition: 3 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Pearson Educación ; 1997Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.83 L692m (2).
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Comportamiento del consumidor by Schiffman, Leon G | Lazar Kanuk, Leslie. Edition: 8 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Pearson ; 2005Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.834 S243c 2005 (2).
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Fundamentos de marketing by Kotler, Philip | Armstrong, Gary. Edition: 6 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Pearson Educación ; 2003Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 K685f 2003 (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8 K685f 2003 (2).
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El plan de marketing : guía de referencia by Burk Wood, Marian. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Madrid : Pearson ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 B874p (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8 B874p (2).
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Marketing internacional de lugares y destino by Kotler, Philip | Gertner, David | Rein, Irving. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Pearson ; 2007Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.83 K685m (4).
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Marketing para turismo by Kotler, Philip | Bowen, John | Makens, James. Edition: 3 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Madrid : Pearson ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 K685mr (1).
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Casos de dirección de marketing Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Mexico : Pearson ;2005;2005 Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 C186 (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8 C186 (1).
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Administración estratégica de marca : Branding by Keller, Kevin Lane. Edition: 3 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Pearson Educación ; 2008Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.827 R255a (2).
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Dirección de marketing by Kotler, Philip | keller, Revis. Edition: 12Ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: España : Pearson Preintice hall Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 k685d (1).
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