000 | 00668nam a2200253 04500 | ||
---|---|---|---|
001 | 8500 | ||
003 | UDES | ||
005 | 20231204104956.0 | ||
008 | 150326b xxu||||| |||| 00| 0 eng d | ||
020 | _a970-10-3825-8 | ||
040 | _cUDES | ||
082 |
_a658.8 S816f _b2004 |
||
100 |
_aStanton, William J. _922540 |
||
245 | _aFundamentos de marketing | ||
250 | _a13 ed. | ||
260 |
_aMéxico : _bMcGraw-Hill ; _c2004 |
||
300 | _a764 p. | ||
650 |
_aANÁLISIS DE MERCADEO _922406 |
||
650 |
_aMERCADEO _93092 |
||
650 |
_aADMINISTRACIÓN DE MERCADEO _920929 |
||
700 |
_aEtzel, Michael J. _927623 |
||
700 |
_aWalker, Bruce J. _967142 |
||
942 |
_2ddc _cBK _06 |
||
999 |
_c6347 _d6347 |