Marketing 4.0 : transforma tu estrategia para atraer al consumidor digital / Philip Kotler, Hermawan Kartajaya e Iwan Setiawan ; prólogo de Francisco Palma.
Material type: TextLanguage: Spanish Series: Acción empresarialPublisher: Madrid [etc.] : LID Editorial Empresarial, 2018Edition: 1 edDescription: 189 p. : ilISBN: 9788416894840; 8416894841Subject(s): MERCADEODDC classification: 658.8Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|
Libros / General | Biblioteca Central UDES- Bucaramanga | Colección General | 658.8 K685ma (Browse shelf) | Ej. 1 | Available | 029330 | ||
Libros / General | Biblioteca Central UDES- Bucaramanga | Colección General | 658.8 K685ma (Browse shelf) | Ej. 2 | Available | 029331 |
Total holds: 0
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