Sistema de Bibliotecas Universidad de Santander

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Estrategias de mercadotecnia en internet

by Vassos, Tom.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : Prentice-Hall Hispanoamericana ; 1996Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.83028 V188e (2).

Análisis de los negocios con excel

by Carlberg, Conrad.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : Prentice-Hall Hispanoamericana ; 1996Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.1552 C175a (3).

Comportamiento del consumidor

by Schiffman, León G | Kanuk, Leslie Lazar.

Edition: 5a ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : Prentice-Hall Hispanoamericana ; 1997Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.834 S134c (2).
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Publicidad

by Kleppner, Otto | Rusell, J.Thomas | Lane, W. Donald.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : Prentice Hall Hispanoamericana ; 1994Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.1 K527p (1).

Fundamentos de mercadotecnia

by Kotler, Philip | Armstrong, Gary.

Edition: 4a. ed / revisión técnica por Marcela Benassini Félix. Publisher: México : Prentice-Hall Hispanoamericana 1998Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.8 K685fu (1).
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Direccion de mercadotecnia; Análisis, planeación , implementación y control

by Kotler, Philip.

Edition: 8a. ed Revision tecnica por Marcela Benassini Felix Publisher: México : Prentice-Hall Hispanoamericana 1996Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.802 K685d (3).
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