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Mercadotécnia

by Fischer, Laura.

Edition: 3 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mexico : McGraw-Hill ;2004;2003 Availability: Items available for loan: Biblioteca Central UDES- Bucaramanga [Call number: 658.8 F481m ] (2). Items available for reference: Biblioteca Central UDES- Bucaramanga [Call number: 658.8 F481m] (2).

Mercadotécnia

by Fischer, laura | Espejo Callado, Jorge Angel.

Edition: 3 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : McGraw- Hill ;2004;2004 Availability: Items available for loan: Biblioteca Central UDES- Bucaramanga [Call number: 658.83 F481m ] (2). Items available for reference: Biblioteca Central UDES- Bucaramanga [Call number: 658.83 F481m] (2).

Comportamiento del consumidor : construyendo estrategias de marketing

by Hawkins, del I | best, roger j | Coney, kenneth a.

Edition: 9 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mexico : McGraw-Hill ;2004;2004 Availability: Items available for loan: Biblioteca Central UDES- Bucaramanga [Call number: 658.8342 H164c ] (2). Items available for reference: Biblioteca Central UDES- Bucaramanga [Call number: 658.8342 H164c] (2).

Fundamentos de marketing

by Stanton, William J | Etzel, Michael J. Walker, Bruce J.

Edition: 13edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mexico : McGraw-Hill ;2004;2004 Availability: Items available for loan: Biblioteca Central UDES- Bucaramanga [Call number: 658.8 S816f 2004 ] (1). Items available for reference: Biblioteca Central UDES- Bucaramanga [Call number: 658.8 S816f 2004] (1).

Fundamentos de marketing

by Stanton, William | Etzel, Michael Walker, Bruce.

Edition: 14edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : McGraw- Hill ;2007;2007 Availability: Items available for loan: Biblioteca Central UDES- Bucaramanga [Call number: 658.8 S816f 2007 ] (2). Items available for reference: Biblioteca Central UDES- Bucaramanga [Call number: 658.8 S816f 2007] (2).

Mercadotecnia

by Fischer de la Vega, Laura Estela.

Edition: 4a.ed Publisher: México : McGraw-Hill 2011Availability: Items available for loan: Biblioteca UDES- Valledupar [Call number: 658.83 F482m] (2). Items available for reference: Biblioteca UDES- Valledupar [Call number: 658.83 F482m] (2).

Nuevo producto : creatividad, innovación y marketing / Alejandro Schnarg Kirberg.

by Schnarch Kirberg, Alejandro.

Edition: 3. ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Bogotá ; Buenos Aires : McGraw-Hill, ©2001Availability: Items available for reference: Biblioteca Central UDES- Bucaramanga [Call number: 658.575 S251 2001] (1).

Nuevo producto : creatividad, innovación y marketing / Alejandro Schnarg Kirberg.

by Schnarch Kirberg, Alejandro.

Edition: 3. ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Bogotá ; Buenos Aires : McGraw-Hill, ©2001Availability: Items available for reference: Biblioteca Central UDES- Bucaramanga [Call number: 658.575 S251 2001] (1).

Investigación integral de mercados : un enfoque para el siglo XXI / José Nicolás Jany Castro ; revisión técnica, Roberto Rosero Hinestroza.

by Jany Castro, José Nicolás.

Edition: 2a ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Bogotá, Colombia : McGraw-Hill, ©2000Availability: Items available for reference: Biblioteca Central UDES- Bucaramanga [Call number: 658.83 J35i 2000] (1).

Marketing

by Kerin, Roger.

Edition: 7ma Language: Spanish Publisher: Colombia : Mexico McGraw-Hill 2004Availability: Items available for loan: Biblioteca UDES- Valledupar [Call number: 658.8 M174] (1). Items available for reference: Biblioteca UDES- Valledupar [Call number: 658.8 M174] (1).
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Introducción a los Negocios en un Mundo Cambiante

by Ferrell, O.C.

Edition: 4a.ed Language: Spanish Publisher: Colombia : Mexico McGraw-Hill 2003Availability: Items available for loan: Biblioteca UDES- Valledupar [Call number: 658.4 F277i] (1). Items available for reference: Biblioteca UDES- Valledupar [Call number: 658.4 F277i] (1).

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