Sistema de Bibliotecas Universidad de Santander

Your search returned 6 results.

Conducta del consumidor : estrategias y tácticas aplicadas al marketing

by Rivera Camino, Jaime | Arellano Cueva, Rolando | Morelo Ayala, Víctor M.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid : ESIC ; 2000Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8342 R492c (1).
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Comportamiento del consumidor : decisiones y estrategias de Marketing

by Rivas, Javier Alonso.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid : ESIC ; 1997Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.834 R491c (1).
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El consumidor turístico / Borja Solé, Luis de

by Borja Solé, Luis de | Casanovas Pla, Josep Andreu - Bosch Camprubí, Ramón.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid: ESIC Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.913384791 B674c (2).

Casos de comportamiento del consumidor : reflexiones para la dirección de marketing / Salvador Ruiz de Maya, Ildefonso Grande Esteban.

by Ruiz de Maya, Salvador | Grande Esteban, Ildefonso.

Edition: 1a. ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : ESIC, 2013Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8342 R849c (1).
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Fidelización de clientes / Juan Carlos Alcaide

by Alcaide, Juan Carlos.

Edition: 2a. ed. act. y amp.Material type: Text Text; Format: print ; Literary form: Not fiction Language: Spanish Publisher: Madrid ESIC 2015Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8343 A511f (1).
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Comportamiento del consumidor : decisiones y estrategia de marketing / Javier Alonso Rivas, Ildefonso Grande Esteban.

by Rivas, Javier Alonso | Grande Esteban, Ildefonso.

Edition: 7 ed.Material type: Text Text; Literary form: Not fiction Language: Spanish Publisher: Madrid : Esic, 2015Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.834 R491c 2015 (1).
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