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Marketing : un enfoque global

by McCarthy, Jerome.

Edition: 13 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : McGraw-Hill ; 2001Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.848 M111m (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.848 M111m (1).

Marketing un Enfoque Global Jerome, McCarthy

by McCarthy, Jerome.

Edition: 13va Language: Spanish Publisher: Colombia : Mexico McGraw-Hill, 2001Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658.8 M111m (2), Biblioteca UDES- BogotáCall number: 658.8 M117a (4).

Basic Marketing a Marketing Strategy Planning Approach / Perreault, William

by Perreault, William | Cannon, Josephp - McCarthy, Jerome.

Edition: 2014 / Mc Graw Hill Language: Spanish Publisher: New York : Mc Graw Hill 2014Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658.88 P277b (1).

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