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Investigación de mercados

by Ribas Muntan, Ramon.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Zaragoza : Distreza, 1982Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.81 R411i (1).

Marketing internacional

by Czinkota, Michael R | Ronkainen, Ilkka A.

Edition: 6 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : Pearson Educación ; 2002Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.84 C946m (1). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.84 C946m (2). Damaged (1).

Investigación de mercados

by Zikmund, William G.

Edition: 6 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : Prentice Hall ; 1998Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.83 Z445i (2).
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Introducción a la investigación de mercados : un enfoque para América latina

by Benassini, Marcela.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : Pearson ; 2001Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.83 B261i (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.83 B261i (2).
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Investigación de mercados

by Malhotra, Naresh K.

Edition: 5 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : Pearson ; 2008Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.83 M152i (1).
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Gestión de mercados : fundamentos, investigación, estrategias y operación

by Mendoza Torres, Martha.

Edition: 3edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Bogota : Universidad Ean ;2005;2005 Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 M262g (1).
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Mucho más que un nombre : una introducción a la gestión de marcas

by Davis, Melissa.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: 240 p. : Parramon. Availability: Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: R 658.827 D194m (2). :
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Investigación integral de mercado : avances para el nuevo milenio

by Jany Castro, Jose Nicolas.

Edition: 4a.edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : Mc Graw Hill 2009Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.83 J169in (2), Biblioteca UDES- BogotáCall number: 658.83 J159i 4ed (1). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.83 J169i2 (2).
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Investigación de Mercados

by Hair, Joseph.

Edition: 2a.ed Language: Spanish Publisher: Colombia : Mexico McGraw-Hill 2004Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658.835 H147i (2).

Investigacion de mercados en un entorno de marketing

by Dillon, William R | Madden, Thomas J.; Firtle, Neil H.

Edition: 3a. ed / revisión técnica Borja González Llano Publisher: España : IRWIN 1996Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.83 D455i (1).

Investigación de mercados para determinar hábitos de consumo en las personas que poseen perro como mascota en la Localidad de Chapinero / Leady Mariana Bonilla Bernal

by Bonilla Bernal, Leady Mariana | Diaz Silva, Camilo Alberto [Autor.] | Trujillo Páez, Adriana [Asesor.].

Publisher: Bogotá : Universidad de Santander- UDES, 2010Dissertation note: Trabajo de Grado Availability: Items available for reference: Biblioteca UDES- Bogotá Not for loanCall number: T04.10 B654i (2). :

Investigación de mercados / coordinadores, Águeda Esteban Talaya, Arturo Molina Collado ; autores, María del Carmen Alarcón del Amo ...

by Esteban Talaya, Águeda [coord.] | Molina Collado, Arturo [coord.] | Alarcón del Amo, María del Carmen.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: Spanish Publisher: Madrid : ESIC, 2014Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.83 I692 (1).

Etnografía aplicada a la investigación comercial y al marketing / María José Rodríguez Matías

by Rodríguez Matías, María José.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: Spanish Publisher: Pozuelo de Alarcón, Madrid ESIC Editorial 2015Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 R627e (1).

Investigación integral de mercado : avances para el nuevo milenio

by Jany Castro, Jose Nicolas.

Edition: 4a.edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : Mc Graw Hill 2009Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.83 J169i2 (3). Items available for reference: Biblioteca UDES- Valledupar Not for loanCall number: 658.83 J169i2 (3).
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Manual de investigación de mercados compilación y ampliación temática

by Zapata Ríos, Blanca Nubia.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: Spanish Publisher: Valledupar Universidad Popular del Cesar 2015Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 Z171m (1).

Marketing

by Kerin, Roger.

Edition: 7ma Language: Spanish Publisher: Colombia : Mexico McGraw-Hill 2004Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.8 M174 (1). Items available for reference: Biblioteca UDES- Valledupar Not for loanCall number: 658.8 M174 (1).
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Investigación de Mercados

by Hair, Joseph.

Edition: 2a.ed Language: Spanish Publisher: Colombia : Mexico McGraw-Hill 2004Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.83 H147i (2). Items available for reference: Biblioteca UDES- Valledupar Not for loanCall number: 658.83 H147i (2).
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MKTG : Marketing / Charles W. Lamb, Joseph F. Hair, y Carl McDaniel.

by Lamb, Charles W | Hair, Joseph F | McDaniel, Carl.

Edition: 7a Ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: Spanish Publisher: México : Cengage Learning, 2014Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658.8 L151m (1).

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