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Marketing y su utilidad en la pequeña empresa

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid : Díaz de Santos ;1994;1994 Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 M174u (2).

Marketing estratégico : enfoque de toma de decisiones

by Orville C., Walker | Boyd, Harper W | Mullins, John | Larreche, Jean- Claude.

Edition: 4 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mexico : McGraw-Hill ;2005;2005 Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 W154m (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8 W154m (2).

Marketing estratégico

by Best, Roger.

Edition: 4edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid : Pearson ;2007;2007 Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 B287m (3). Damaged (1).

Guerra del marketing

by Chairman, Al Ries | Trout, Jack.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Mc Graw-Hill ;2006;2006 Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 CH147g (2).

Desarrollo de nuevos productos y empresas, creatividad innovación

by Schnarch K, Alejandro.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Colombia : Mc Graw Hill 2009Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.575 S261d (2).

Marketing y publicidad en internet / Martí Parreño, José

by Martí Parreño, José.

Edition: 1ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Bogotá: Ediciones de la U Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.84 M178m (1).

El maravilloso mundo del marketing / Gómez Arias, Javier

by Gómez Arias, Javier.

Edition: 2ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Bogotá: Universidad Sergio Arboleda Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 G652m (2).

Geomarketing : cómo sacar partido al marketing territorial para vender y fidelizar más / Alcaide Casado, Juan Carlos

by Alcaide Casado, Juan Carlos | Calero de la Paz, Rocío - Hernández Luque, Raúl.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid: ESIC Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 A511g (2).

Plan de Marketing Paso a Paso

by Cotropía, Carlo.

Edition: 2a Ed. Language: Spanish Publisher: Colombia : España ESIC 2005Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658.8 C989p (2).

Investigacion de Mercados

by Welers, Ronald M.

Language: Spanish Publisher: México : Prentice-Hall 1986Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658.8 W272i (4).

Investigación de Mercados

by Aaker, David A.

Language: Spanish Publisher: México : Mc Graw-Hill 1989Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658.8 A142i (2).

Investigacion de Mercados

by Malhotra, Naresh K.

Language: Spanish Publisher: México : Prentice-Hall 1997Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658.8 M143i (2).

Fundamentos de Marketing

by Stanton, William J.

Edition: 13a Ed. Language: Spanish Publisher: México Mc Graw Hill 2004Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658.8 S715f (2).

Presupuestos

by Burbano Ruiz, Jorge E.

Edition: 2a.ed Language: Spanish Publisher: Colombia McGraw-Hill 1995Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658.1 B871p (1), Biblioteca UDES- BogotáCall number: 658.154 B471p (1).

Administración de Marketing - Un Enfoque en la toma Estrategica de Decisiones

by Mulling, John.

Edition: 5ta Language: Spanish Publisher: Mexico McGraw-Hill 2007Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658.8 M855a (2).

Aprenda los Secretos del Marketing / Davies, E

by Davies, E.

Language: Spanish Publisher: Barcelona(España) : Plaza y Janes Editores 1994Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658.8 D194a (2).

Marketing Social - La Gestión de las Causas Sociales

by Moliner Tena, Miguel Angel.

Language: Spanish Publisher: Madrid ESIC 1998Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658.802 M654m (1).

Marketing y negocios en moviles

by Garcia Fuentes, David.

Publisher: España : Wolters Kluwer 2012Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.84 G171m (3).

Marketing

by McCarthy, E. Jerome | Perreault, William D.

Edition: 11 Publisher: España : IRWIN 1996Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.8 M111m (1).

Los 10 pecados capitales del marketing: inicios y soluciones / Philip, Kotler.

by Kotler, Philip | García Beltrán, Ana [trad.].

Publisher: Barcelona : Gestión 2000, 2005Availability: Items available for loan: Biblioteca UDES- BogotáCall number: 658.802 K685d (2).

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