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Manual de mercadotecnia

by Pride, William M.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : Interamericana ; 1980Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.83 P947m (3).

Marketing : conceptos y estrategias

by Pride, William M | Ferrel, O.C.

Edition: 9a ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : McGraw-Hill ; 1997Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.84 P742m (2).

Introducción a los negocios / William M. Pride, Robert J. Hughes, Jack R. Kapoor.

by Pride, William M | Hughes, Robert J [autor.] | Kapoor, Jack R [autor.] | Zendejas Escandón, Anaid Aurora, Mtra [Traductor.] | Sánchez Soto, Gil Armando, Dr [Revisor tecnico.].

Edition: 4a ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México, D.F. : CENGAGE Learning, 2017Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658 P742i (2).

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