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Comportamiento del Consumidor by Schiffman, Leon G. Edition: 5a.ed Language: Spanish Publisher: México : Prentice-Hall 1997Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658 S243c (1).
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Marketing de Productos / Gray, Douglas by Gray, Douglas. Language: Spanish Publisher: España : Ediciones Granica S.A 1995Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658.835 G719m (2).
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Gerencia del Servicio Karl, Albrecht. by Albrecht, Karl. Language: Spa Publisher: Colombia : Legis, 1988Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658 A527g (5), Biblioteca UDES- BogotáCall number: 658.8 A517g (1).
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Comportamiento del Consumidor Michael R, Solomon. by Solomon, Michael R. Language: Spanish Publisher: México : Prentice-Hall, 1997Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658 S656c (1), Biblioteca UDES- BogotáCall number: 658.8342 S656c (1).
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Máster en Marketing / Philip, Kotler. by Kotler, Philip | Establier, María Luisa [Trad.]. Publisher: Bilbao (España) : Deusto, 2003Availability: Items available for loan: Biblioteca UDES- BogotáCall number: 658.8 M185m (2).
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