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Manual del director comercial by Dabon Cardenas, Carlos. Material type:  Text; Format:
print
; Literary form:
Not fiction
Publisher: Zaragoza : Distreza, 1982Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.81 D116m (1).
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Investigación de mercados by Ribas Muntan, Ramon. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Zaragoza : Distreza, 1982Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.81 R411i (1).
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Mercadotecnia : planeación estratégica by Hughes, G. David. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Buenos Aires : Addison Wesley Iberoamericana ; 1986Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 H833m (2).
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Gerencia del servicio by Albecht, Karl | Zemke, Ron. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Bogotá : Fondo Editorial LEGIS ; 1988Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.4 A512g (3).
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Implacable by Johansson, Johny K | Nonaka, Ikujico. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Barcelona : Norma ; 1997Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 J631i (2).
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Marketing : conceptos y estrategias by Pride, William M | Ferrel, O.C. Edition: 9a ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : McGraw-Hill ; 1997Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.84 P742m (2).
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Fundamentos de marketing by Stanton, William J | Etzel, Michael J | Walker, Bruce J. Edition: 10 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : McGraw-Hill ; 1996Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 S816f 1996 (4).
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Dirección por servicio : la otra calidad; la única reingeniería by Ginebra, Joan | Arana de la Garza, Rafael. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : McGraw-Hill ; 1999Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 G462d (1).
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Marketing 1 x 1 : cada cliente es un mercado Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Barcelona : Norma ; 2000Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 M174 (2).
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Sin mentiras : la verdad es la mejor herramienta de ventas by Maher, Barry. Edition: 1 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Bogotá : McGraw-Hill ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 M132m (2).
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Marketing en la pequeña y mediana empresa by Cyr, Donald | Gray, Douglas. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Bogotá : Norma ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 C97m (2).
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El plan de marketing : paso a paso by Cutropia, Carlos. Edition: 2 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Madrid : Esic ; 2005Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 C987p (1). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8 C987p (1).
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Fundamentos de marketing by Kotler, Philip | Armstrong, Gary. Edition: 6 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Pearson Educación ; 2003Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 K685f 2003 (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8 K685f 2003 (2).
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Fundamentos de marketing by Stanton, William J | Etzel, Michael J | Walker, Bruce J. Edition: 13 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : McGraw-Hill ; 2004Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 S816f 2004 (1). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.8 S816f 2004 (1).
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