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Publicidad : guía para ejecutivos de marketing by Hart, Norman A. Material type:  Text; Format:
print
; Literary form:
Not fiction
Publisher: Santafé de Bogotá : McGraw-Hill ; 1993Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 H178p (2).
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Punto de venta diseño y producción by Fuentes de la Vega, Francisco. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Pearson Educación ; 2001Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.157 F826p (1).
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Las claves de la publicidad by García Uceda, Mariola. Edition: 5 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Madrid : Esic ; 2001Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.1 G171c (2).
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Mercadotecnia by Fischer Laura | Espejo Jorge. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Mc Graw Hill Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.83 F482m 2011 (2). Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: 658.83 F482m 2011 (2).
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Publicidad by Arens, William | Weigold, Michael Arens, Christian. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Mc Graw Hill Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.1 A726p (2).
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Publicidad by Antrim, William H. Language: Spanish Publisher: México : Mc Grow-Hill 1988Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 658 A 687P. (3).
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Cómo Hacerse Publicitario by Webb Young, James. Language: Spanish Publisher: Colombia : Madridi Eresma 1980Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 659.1 W211c (2).
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Publicidad Radiogónica / Schulberg, Bob by Schulberg, Bob. Language: Spanish Publisher: Santafé de Bogotá : Mc Graw-Hill 1994Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 659.134 S386p (1).
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Campañas Publicitarias Exitosas by Lasker, Albert Davis. Language: Spanish Publisher: Santafé de Bogotá : Mc Graw-Hill 1994Availability: Items available for loan: Biblioteca UDES- CucutaCall number: 659.1 L184C (1).
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Guia completa de la publicidad by Douglas, Torin. Publisher: España : Tursen, Herman Bume Ediciones 1993Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 659.1 D683g (2).
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Publicidad; Guía para ejecutivo de marketing by Hart, Norman A. Edition: 1a. ed Revision tecnica por Alberto Narvaez Rozo Publisher: Colombia : McGraw-Hill 1993Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 659.1 H178p (1).
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Fundamentos de mercadotecnia by Kotler, Philip | Armstrong, Gary. Edition: 4a. ed / revisión técnica por Marcela Benassini Félix. Publisher: México : Prentice-Hall Hispanoamericana 1998Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 658.8 K685fu (1).
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Los 5 pilares del branding : anatomía de la marca [Joan Costa ... et al.] by Costa, Joan, 1926-. Edition: 1 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Spanish Publisher: Tiana, Barcelona CPC 2013Other title: Cinco pilares del branding.Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.827 P451 (1).
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Publicidad by Antrim, William H. Language: Spanish Publisher: México : Mc Grow-Hill 1988Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 659.1 A687p (1).
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Campañas Publicitarias Exitosas by Lasker, Albert Davis. Language: Spanish Publisher: Santafé de Bogotá : Mc Graw-Hill 1994Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 659.113 L184c (1).
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Publicidad Radiogónica / Schulberg, Bob by Schulberg, Bob. Language: Spanish Publisher: Santafé de Bogotá : Mc Graw-Hill 1994Availability: Items available for loan: Biblioteca UDES- ValleduparCall number: 659.1 S285p (1).
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