TY - BOOK AU - Laursen,Gert AU - Thorlund,Jesper TI - Business Analytics for Managers: Taking Business Intelligence Beyond Reporting, SN - 9781119298588 U1 - 658.4 21 PY - 2017/// PB - Wiley KW - BUSINESS INTELLIGENCE KW - INTELIGENCIA DE NEGOCIOS KW - ANALISIS DE NEGOCIO KW - BUSINESS ANALYTICS KW - ESPIONNAGE INDUSTRIEL KW - ESPÍA INDUSTRIAL N1 - Incluye bibliografía e índice N2 - For everyone in a business- focused role who wants to establish or contribute to Business Analytics, this essential resource offers real-world guidance for organizations looking to leverage their data into a competitive advantage. -- ER -