TY  - BOOK
AU  - Haines,Steven
TI  - Managing product management: empowering your organization to produce competitive products and brands 
SN  - 9780071770057
U1  - 658.5752 23
PY  - 2012///
CY  - New York
PB  - McGraw-Hill
KW  - New products
KW  - Product management
KW  - fast
KW  - ADMINISTRACIÓN INDUSTRIAL
KW  - ADMINISTRACIÓN DE LA PRODUCCIÓN
KW  - INGENIERÍA INDUSTRIAL
KW  - Electronic books
N1  - Title from title screen; Includes bibliographical references and index
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