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Comercio electrónico, publicidad y marketing en internet

by Burgos, Daniel | De León Fernandez, Luz.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid : McGraw-Hill ; 2001Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 658.8 B873c (1).
Cómo hacer publicidad eficaz y eficiente, armada para el mercadeo : viva la publicidad viva

by Molina Villegas, Jorge.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Bogotá : Alfaomega ; 1994Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.1 M654c (1).
Guía completa de la publicidad

by Douglas, Torin.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : Hermann Blume ; 1986Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659 D733g (3).
Introducción a los medios publicitarios

by Gómez Díaz, Mario.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Bucaramanga : Corporación Tecnológica de Santander ; 1992Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.1 G633i (1).
La fuerza de la publicidad : saber hacer buena publicidad, saber administrar su fuerza

by Moliné, Marcal.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid : McGraw-Hill ; 2000Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.1 M654f (2).
La industria de los medios masivos de comunicación en Colombia

by Herran, María Teresa.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Santafé de Bogotá : Fescol Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 302.23 H277i (1).
La publicidad : textos y conceptos

by Ferrer, Eulalin.

Edition: 4 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : Trillas ; 1990Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.1 F385p (1).
Manual de publicidad

by Kleppner's, Otto | Russell, Thomas | Verrill, Glenn.

Edition: 9.ª ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : Prentice-Hall Hispanoamericana ; 1988Availability: Items available for reference: Biblioteca Central UDES- Bucaramanga Not for loanCall number: R 659.1 K527m (6). :
Publicidad

by Antrim, William H.

Edition: 2.ª ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : McGraw-Hill ; 1983Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.1 A636p (2).
Publicidad

by Kleppner's, Otto | Russell, Thomas Verrill, Glenn.

Edition: 9.ª ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : Prentice-Hall ; 1988Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.1 K64p (1).
Publicidad

by Arens, William F.

Edition: 7 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : McGraw-Hill ; 2000Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.1 A726 (1).
Publicidad : comunicación integral en marketing

by Treviño Martínez, Rubén.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : McGraw-Hill ; 2000Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.1 T729p (2).
Publicidad y relaciones públicas

by Whiteaker, Stafford.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mexico : Diana ; 1990Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.1 W582p (1).
Quince lecciones de publicidad general

by Barcelo, C.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Zaragoza : Distresa S.A. 1982Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.1 B171q (1).
Temas de investigación de medios publicitarios

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid : ESIC ; 2000Availability: Items available for loan: Biblioteca Central UDES- BucaramangaCall number: 659.107 T251 (1).
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